Projet Overview

For the annual 24h Tremblant fundraising event, EY sought to document their team’s journey through a lens that balanced prestige with raw emotion. They commissioned us to provide comprehensive coverage: delivering high-end, professional sports photography to capture the peak intensity of the race, alongside iPhone-shot short-form video to provide a more human, relatable perspective.

While the photos served as polished brand assets, the mobile content acted as an authentic "digital souvenir," offering a candid, "in-the-moment" look at the team's camaraderie and their impact on the cause.